/Site gaps

Find the questions people search that your site does not answer

You type your website and what it is about. Fractl Agents finds the questions people search about that topic and reads the pages on your site. Then it tells you which questions your site does not answer, which it answers only partly, and which of your pages comes closest. Each question shows how many times a month people search it.

The address of your site, such as 'energysage.com'. A full link works too; Fractl Agents keeps only the site's name.

A product, a service or a field your site covers, such as 'home solar battery storage' or 'content marketing agency'. Fractl Agents finds the questions people search about it.

Narrow the topic (optional)

Fractl Agents drops the questions that do not fit, such as 'for homeowners' or 'costs and installation'.

How long should the run take?
  • A run takes two, three or four minutes, your choice. Many runs finish sooner. You can start two runs a day.
  • The run is free. Only you see the results.
  • Keep this tab open. Your results live in this tab until you send them to your email.
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TopicYour topic appears here

Fractl Agents has not started. Type your website and its topic, then press Find my site's gaps.

What Fractl Agents does during the run

  1. Fractl Agents finds the questions people search about your topic, with how often

    Fractl Agents gathers a few hundred searches people type about your topic, each with how many times a month it is searched in the US, and keeps the questions that are on your topic: about 100 in the usual run. At the same time, Fractl Agents lists the pages on your site from its sitemap and its home page. This takes about fifteen seconds.

  2. Fractl Agents reads the pages on your site

    Fractl Agents reads up to 400 of your pages: your home page, the pages it links to, and the pages whose addresses match the questions. For each question, Fractl Agents also asks Google which of your pages it would show, and reads those too. A page that Fractl Agents cannot open is listed with the reason. This takes about a minute.

  3. A decision model checks each question against the pages that could answer it

    For each question, Fractl Agents picks up to five of your pages that share the most words with it, starting with the ones Google would show. A decision model reads each page against the question and marks it: answers it, answers it partly, or does not answer it.

  4. Fractl Agents ranks the questions your site misses by searches a month

    A question is a gap when none of your pages answers it, even partly. The gaps come first, then the questions your site answers only partly, each with the page that comes closest.

  5. You read the gaps and the pages behind every verdict

    Each gap is a page worth writing; each partly answered question is a page worth improving. Under Every question, press a question to see the pages checked against it and the verdict on each.